Final iWeb Design

iWeb Process

Promotion

For my film, I need to carefully construct a plan on the way I will promote it. The film is a horror/sci-fi so I will be looking at a target audience of between the ages of 15-50. The colour scheme is important to allow the audience to engage in what the movie is going to give you: what type of film you are viewing. The colour scheme i have chosen is quite dull and mostly monochromatic with black and white as a base. There are hints of a dull pink/red colour that appear in certain images to unite the poster and banner designs. Another idea for promoting my movie is to be showing previews on late night television when children are not watching. The poster is overall quite distorted and gives that impression of paranormal phenomena. The intention i had by distorting the images was to ultimately give the viewer the creeps :) The font is straight and uniform, suiting the poster really well. it is not distracting from the images but still stands out. This poster is purely about visual language and interpretation as it is for a horror film. Horror film evoke different emotions in everyone so by keeping the images simple, it allows the viewer to construct their own scary tale.

Vector vs. Bitmap Images

Vector-based images generally contain well-defined elements such as curves and shapes of various colors. These elements can either be pure graphics, western alphabets or Asian characters. Each element is defined mathematically by the computer. For example, if a vector-based image contains a red dot, then information such as the location of the circle's center point, the length of its radius, and the color, red, would be the essential information for this image file.

File names for vector-based images usually consist of extensions such as *.EPS, *.AI,*CDR, or *.DWG.

Vector-based files are more suitable for illustrations that require precise measurements. They are also easily scalable due to their mathematical nature. However, the vector-based file format has its drawbacks as well. It is not good for displaying photo-realistic images such as a photograph because images of this type generally do not contain well-defined shapes and curves.

Bitmap-based images, on the other hand, do not rely on mathematical formulas to define their various elements. Each bitmap-based image is mapped into a grid. The size of the grid is based on the image's resolution. For example, a bitmap-based image of 1 inch x 1 inch with a 600 dpi resolution would be defined by a grid of 600 x 600 pixels. Hence, a bitmap-based image is like a mosaic of pixels with each pixel holding a specific color value.

Bitmap-based files are more suitable for photo-realistic images that require complex color variations. They are, however, not easily scalable because each bitmap-based image is mapped to a non-flexible grid. If a bitmap-based image were to be enlarged, it would lose its sharpness. All edges within the image would appear to be jagged.

File names for bitmap-based images usually consist of extensions such as *.PSD,*.JPG, *GIF, *.TIF, or *.BMP.

Bitmap vs. Vector, http://www.mustek.com.tw/Class/bit_vec.html 24/5

Extra Research for Blog

Mobile Me - MobileMe is a subscription-based collection of online services and software offered by Apple Inc. Originally launched on January 5, 2000, as iTools, a free collection of Internet-based services for users of Mac OS 9, Apple relaunched it as .Mac on July 17, 2002, when it became a paid-subscription service primarily designed for users of Mac OS X. Apple relaunched the service again as MobileMe at WWDC 2008 on July 9, 2008, now targeting Mac OS X, Windows, iPad, iPhone, and iPod Touch users.

Pixel - A minute area of illumination on a display screen, one of many from which an image is composed

The Wav Format - Waveform Audio File Format, is a Microsoft and IBM audio file format standard for storing an audio bitstream on PCs. It is an application of the RIFF bitstream format method for storing data in "chunks", and thus is also close to the 8SVX and the AIFF format used on Amiga and Macintosh computers, respectively. It is the main format used on Windows systems for raw and typically uncompressed audio. The usual bitstream encoding is the linear pulse-code modulation (LPCM) format.

A Gigabyte - The gigabyte is a multiple of the unit byte for digital information storage. The prefix giga means 10⁹ in the International System of Units, therefore 1 gigabyte is 1000000000bytes.

A Terabyte - Terabyte is a multiple of the unit byte for digital information. The prefix tera means 10¹² in the International System of Units, and therefore 1 terabyte is 1000000000000bytes, or 1 trillion bytes, or 1000 gigabytes.

DPI - Dots per inch, a measure of the resolution.

Synopsis

As scientists discover, metamorphosis begins. In this traumatic horror film, questioning the future relationship between man and machine becomes shrilling as the science of genetics creates artificial life. What happens when these creatures are created and then abandoned? On earth without guidance, sometimes, you need to watch your step...

Banner for iWeb

Plan for iWeb

Final Poster Design

Images For Poster Design

Film Survey

A synopsis is a summary given in brief terms that covers the major points of your film. Synopses are usually more in-depth than a mere "summary", and aim to give a fair idea of the topic.

My film ultimately is a music video composed of all different footage of my pets. They are a great example of loyal, worry free creatures and wanted to put this aspect of animals into my film.

Evaluation of Film Progress

Introduction:

Has your film been edited to engage the audience initially and to establish the tone of the piece?

Yes, the footage has been edited to match with the music, making it easier to engage with the film.

What are you going to do to engage the audience? Describe the sounds, lighting, shot types and effects that fit with the genre of your film and how you will incorporate these at the start of your film?

Throughout my film i have used various camera effects to allow the genre to be met. There are a lot of close-ups to really enhance the personality of the animals. The camera quality has been edited to make it look vintage. This give the effect that it has been filmed in the simplest times enhancing the organic quality.

Have you carefully chosen audio to suit the pace of the project? Describe the audio and the pace.

Yes, the audio suits the feel and atmosphere of the film. The pace is slow and calming.

Describe the pace of your music and the type of shots (close-up, mid, high, etc) that you will be creating to fit with the music?

I have used effects like slowing down the footage to match with slow paced parts of the audio. Also, I have zoomed in on strong audio points and zoomed out as the audio quietens.

Have you included credits at the start or end of your film?

Yes, I have included credit's at the end of my film to acknowledge my beautiful animals :) I have used an effect to make the credits similar to the famous star wars credits. I did this for a bit of fun and also because my pets names are all from the star wars films. At the start of my film i have included the artist and song title int he bottom left-hand corner to enhance the authenticity of it being a music video.

Pace

Is the film edited to appropriately suit the rhythm of the scene? Describe the use of techniques such as selective timing and length of shots (either action or sound)

Yes, it is edited appropriately to the rise and fall of the audio. I used a lot of cutting, slowing down and repeating footage to alter the way the audio flowed with the film.

Emotional intention

Have you edited the footage to create heightened expression and audience responses? Describe how you are going to achieve this. i.e. cross dissolves, graphic matches, effects etc

Most of my camera angles and affects are to enhance the viewers emotional connection. I have drawn on the adorability of my puppies and zoomed in a lot on their cute faces. This is all to engage the viewer. The transitions are soft to create a relaxing atmosphere and the graphic effects are distorted for a simple finish.

Editing techniques

Have you created links between shots and throughout the film to emotionally engage the viewer with your story ( i.e. is your film tied together through theme, colour, story, objects etc?)

Yes, the theme is simplicity and live life. The colours are organic and the characters are natural and naive.

Poster Questions

1. What Genre will you be creating a poster for?

I will be creating a poster for a horror genre film.

2. What colour scheme would suit this particular genre?

A dark eerie colour scheme would suit this best. Reds, greens, and black and white.

3. What texures and type of shapes would best suit this genre?

Sharp shapes would suit this genre.

4. Who is the intended audience for your website?

The intended audience is going to be fellow horror appreciators.

5. Which fonts would suit your film genre?

Dripping blood fonts, or big bold block letters.

Copyright

Creative Commons is an international non-profit organisation that provides free licences and tools that copyright owners can use to allow others to share, reuse and remix their material, legally.

Careers

Career Opportunities in Multimedia Computing

Multimedia includes a variety of formats including animation, game design, web content, art design, graphic design, video, music and presentation. Essentially, multimedia encompasses anything involving text, graphic art, video, music and animation. These are usually computer-generated and are creative, catchy, memorable, and will try to appeal to multiple senses. The purpose of multimedia is to produce content for entertainment, presentation or advertising.

1. Qualifications

   • Because multimedia careers deal with appealing to large audiences, those looking to work in the field should have qualities of creativity, innovation and artistic talent. But strong communication skills are also important. Multimedia professionals often have vibrant personalities and lots of charisma, and can work well with others. These types of skills often help with work, aside from the usual skills obtained through learning, like mathematical and analytical skills, and others obtained through degrees.

   Employment

   • The skills and abilities needed vary from job to job. While a graphic designer may need computer skills, mathematics and programming, a multimedia planner might focus more on management skills, marketing and execution of tasks. Other types of work might involve knowing what customers want and creating presentations for them, producing sound, animation or video, and knowing how to use computer programs like Flash, Dreamweaver and Photoshop.

   Specializations

   • Because multimedia is a broad term encompassing many fields, students often specialize. Animation fields can include visual design, 2D animation, 3D animation, web content, music production, sound and lighting effects, interactive and interface design and motion. Related fields include publishing, marketing, business advertising and others.

   Education

   • There are many multimedia degrees available through colleges and universities. These programs usually focus on computer science and aesthetics, giving students the skills needed to use advanced programs to create content, but also helping them refine the artistic talent often needed to create. Language is also important in order to build the communication skills necessary to deal with customers. Those in programming fields learn advanced mathematics and computation.

   Work Experience

   • Workers usually begin in entry level positions as assistants. They may do copying and proofing, but can work their way up by demonstrating responsibility. Work environments are usually office settings with flexible hours. However, when deadlines near, the hours can also change dramatically, with workers staying late to finish the different elements and aspects of a project. Because of the stress of some projects, energetic, self-disciplined and charismatic individuals will more likely do better than others.